Mini-guides

Practical guides with step-by-step videos to help marketers run webinars, automate workflows,

and use tools like HubSpot, Zoom, Zapier, ChatGPT, Slack, and LinkedIn.

How to benchmark your webinar metrics against industry standards

Benchmark your webinar performance using Contrast data from 1M+ registrants. Compare metrics like attendance, engagement, and registrations instantly.

Lusine Sargsyan • Jun 22, 2026

How to export LinkedIn event attendees

Follow this step-by-step guide to download LinkedIn event registrants, access event analytics, and use attendee lists for follow-ups, lead generation, and CRM tracking.

Lusine Sargsyan • Jun 22, 2026

How to find your next webinar topic using Claude

Learn how to create a Claude project for webinar topic research, save custom instructions, and generate relevant topic ideas faster.

Lusine Sargsyan • Jun 22, 2026

How to turn your webinar Q&A section into an FAQ page

Turn webinar Q&A into a clean FAQ page using Claude or Contrast Repurpose AI. Step-by-step guide to export, organize, and publish structured FAQs.

Lusine Sargsyan • Jun 22, 2026

How to Use UTM Parameters to Track Where Your Webinar Registrations Come From in HubSpot

Learn how to track webinar registrations in HubSpot using UTM parameters and Contrast Original Source Tracking for more accurate attribution, reporting, and campaign insights.

Lusine Sargsyan • May 17, 2026

How to create a LinkedIn event

Learn how to create and publish a LinkedIn event step-by-step.

Lusine Sargsyan • May 10, 2026

How to Invite 1000 People to Your LinkedIn Event for FREE

Learn how to invite up to 1,000 people to your LinkedIn event for free using LinkedIn's built-in invite tool.

Lusine Sargsyan • May 10, 2026

How to message your LinkedIn event attendees in bulk

Learn how to message LinkedIn event attendees in bulk using manual outreach or automation tools.

Lusine Sargsyan • May 10, 2026

How to remove an attendee from your LinkedIn event

Learn how to remove an attendee from your LinkedIn event to manage spam and prevent unwanted participants.

Lusine Sargsyan • May 10, 2026

How to use smart forms in HubSpot

Learn how to create smart forms in HubSpot to show the right form to the right visitor based on lifecycle stage, device, country, and more.

Lusine Sargsyan • May 3, 2026

How to Enroll Contacts in HubSpot Marketing Events

Step-by-step guide on how to add contacts to HubSpot Marketing Events using workflows, choose a trigger, add the event action, set status, and activate.

Luuk De Jonge • Apr 28, 2026

How to connect a HubSpot Form to a Marketing Event

Learn how to use HubSpot Workflows to add form registrants to a Marketing Event automatically, no exports, no manual updates. Step-by-step setup.

Luuk De Jonge • Apr 28, 2026

HubSpot Marketing Events: From Registration to Reporting

Learn how HubSpot Marketing Events work, from connecting your webinar tool to tracking registrants, attendees, no-shows and reporting inside HubSpot.

Luuk De Jonge • Apr 28, 2026

How to Create HubSpot Lists/Segments Based on Marketing Events

Learn how to build HubSpot lists using/segments Marketing Events filters (registered, attended, no-show). Includes manual steps plus a quick one-click method.

Luuk De Jonge • Apr 28, 2026

How to create HubSpot Marketing Events manually

Learn how to manually create a HubSpot Marketing Event for offline or non-integrated webinars, then use it in campaigns, lists, workflows and reporting.

Luuk De Jonge • Apr 28, 2026

How to Create Segments (Lists) in HubSpot

Learn how to create HubSpot Segments (formerly Lists), set filters, exclude contacts, and choose between active and static segments step by step.

Tim Minton • Apr 27, 2026

How to set up Contrast Engagement Timeline in HubSpot

Add the Contrast Engagement Timeline to HubSpot to see webinar registrations, views, polls, and chat activity in one place.

Luuk De Jonge • Apr 8, 2026

How to connect Contrast webinars to HubSpot

Learn how to set up the HubSpot integration for Contrast webinars.

Luuk De Jonge • Apr 8, 2026

The fastest way to create webinar registrations lists in HubSpot

Create HubSpot webinar registration and viewer lists in one click; no CSVs. Build active segments for workflows, reporting, and follow-up.

Luuk De Jonge • Apr 8, 2026

How to show webinar activity on a contact's timeline in HubSpot

Learn how to show webinar registrations, attendance, and engagement on HubSpot contact timelines.

Luuk De Jonge • Apr 8, 2026

How to set up a post-webinar survey in HubSpot

Learn how to build a post-webinar survey in HubSpot and automatically send it only to live attendees using workflows.

Lusine Sargsyan • Apr 1, 2026

Move Zoom Webinar Emails to HubSpot

Learn how to move Zoom webinar confirmation, reminder, and follow-up emails to HubSpot. Step-by-step guide.

Lusine Sargsyan • Apr 1, 2026

Creating a Webinar Funnel Journey Chart in HubSpot

Learn how to create a Sankey (journey chart) in HubSpot to analyze your webinar funnel.

Luuk De Jonge • Mar 26, 2026

How to create a Landing Page in HubSpot

Create a professional HubSpot landing page from scratch: connect your domain, customize design, optimize settings, and track performance without coding.

Lusine Sargsyan • Mar 26, 2026

How to Sync Zoom Webinars with HubSpot

Sync Zoom Webinars with HubSpot: set up the integration, automate registrations, segment contacts, and turn webinar data into actionable insights.

Lusine Sargsyan • Mar 23, 2026

Register Leads to Your Webinar via HubSpot Workflows

Import leads into HubSpot and automatically register them for a webinar using HubSpot workflows. Step-by-step guide.

Lusine Sargsyan • Mar 2, 2026

HubSpot Workflows 101

Step-by-step guide to HubSpot workflows: Learn how to create HubSpot workflows manually, with AI, or using templates.

Lusine Sargsyan • Mar 2, 2026

How to Repurpose a Webinar using ChatGPT

Turn your webinar transcript into blog posts, newsletters, and social media content using ChatGPT. Save time and get more from every webinar.

Lusine Sargsyan • Feb 19, 2026

How to set up Advanced Lead Scoring in HubSpot Marketing Events

Add points to people who engaging during webinars with HubSpot Marketing Events. In this guide we explore how to set up advanced lead scoring.

Luuk de Jonge • Feb 18, 2026

How to Set Up Lead Scoring with Marketing Events in HubSpot

Add points to people who register or watch your webinars with HubSpot Marketing Events. In this guide we explore how to set up lead scoring.

Luuk de Jonge • Feb 18, 2026

How to Create a Webinar Transcript

Learn how to transcribe your webinar using Otter AI or your webinar platform. Convert recordings to text in minutes and repurpose your content.

Lusine Sargsyan • Feb 11, 2026

Turn Webinar Views into Slack Alerts with HubSpot Workflows

Get notified on Slack when somebody watches, or engages with your webinar content. In this guide we show you how to set it up.

Luuk de Jonge • Feb 5, 2026

How to register people from a LinkedIn event to your webinar

Automatically register LinkedIn event attendees to your webinar platform using Zapier. Save time, avoid manual work, and never miss a sign-up.

Lusine Sargsyan • Feb 4, 2026

How to connect a HubSpot form to your webinar platform

Learn how to connect a HubSpot form to your webinar platform. No more CSV to upload as your registrants are automatically added to the webinar.

Luuk de Jonge • Jan 29, 2026

How to embed a HubSpot form on your website

Learn how to embed a HubSpot form on your website for lead generation, registration pages, or other purposes.

Karim Matrah • Jan 29, 2026

What is a HubSpot form and how to create one

Learn how to create a HubSpot form from scratch — add fields, customize settings, and publish to start capturing leads in your CRM.

Lusine Sargsyan • Jan 29, 2026